Senior Data Scientist, Original Content Promotion

  •  Netflix
  •  Los Gatos, California
  •  Aug. 31, 2017

Job Description

Netflix is revolutionizing the way entertainment is consumed by people all over the world. While we are making great strides in becoming the biggest and most data-driven studio the world has ever seen, we are also continuously innovating our ways to promote our original content via our product, marketing, and social/PR campaigns. Our Science & Algorithms team is seeking ways to unlock the power of unstructured social media data along with our internal data to empower and optimize the promotion of original content. As a senior data scientist, you will answer, through machine learning, experimental design, and statistical analysis, questions such as:
 
• Can we use big data to unlock the mystery of word-of-mouth and influencer impact? How could we quantify such impact and optimize our existing efforts around it?
• What is the best way to build excitement for our titles before they launch on the service? What kinds of social signals could be more informative of title popularity?
• How could we identify online communities? How fluid are they? How could we leverage our understanding to better inform them of our upcoming content?
• How could we optimize our promotional efforts across product, paid media and PR/social campaigns?

Responsibilities:

    • Lead the research and development of new statistical techniques that could sharpen or speed up decision making.
    • Mine Netflix (and other) data and deploy statistical modeling to gain robust insights into how consumers make and share entertainment choices
    • Partner closely with business stakeholders to design and analyze experiments that drive key decisions around PR/social campaign optimizations
    • Present your research and insights to all levels of the company, clearly and concisely.

Qualifications: (Required)

    • 3+ years relevant experience with a proven track record of leveraging data science and big data (billions of rows) to drive significant business impact
    • Strong statistical knowledge and intuition
    • Ph.D. degree in a quantitative social science (computational sociology, economics, computational social science etc), computer/information science, statistics, or computational math
    • Experience with unstructured data, NLP techniques and topic modeling
    • Ability to build a robust predictive model from a very large data set and leverage for insights
    • Strong SQL skills
    • Proficiency with a statistical analysis tool such as R or Python
    • Strong data visualizations skills to convey information and results clearly
    • Ability to work independently and drive your own projects
    • Exceptional interpersonal and communication skills

Qualifications: (Preferred)

    • Background studying network effects, causal inferences, information diffusion, and/or behavioral economics at scale
    • Experience with distributed databases and query languages like Hive
    • Impactful presentation skills in front of a large and diverse audience
    • Experience and passion for the Netflix product